Sharing a love for pets, Antoni Porowski and Jonathan Van Ness (“JVN”), stars of “Queer Eye,” and Rebecca Frechette Rudisch, a marketing and brand leader with 25+ years of experience, knew the pet industry was well overdue for a change.

Antoni Porowski, a New York Times bestselling author of several cookbooks, was excited to bring his passion for food to the pet world.

His co-star, JVN, a 2x New York Times bestselling author, podcaster, comedian, and celebrity hairstylist, was thrilled to join him.

They teamed up with Rebecca, who discovered her love for the pet industry after serving as the Executive Vice President, Chief Merchandising, and Marketing Officer at Petco. Before that, she led the marketing of multiple national brands like Target, Best Buy, and 7-Eleven.

Created by pet parents, for pet parents

  • Made In The USA

    High-quality ingredients that are locally sourced for a taste your pet will love.

  • Packed With Protein

    Keep them active and healthy with essential amino acids that help them thrive.

  • No Artificials

    Give your pet only the very best with gourmet recipes made with premium ingredients.

  • More Earth-friendly Packaging

    Help support a more sustainable world with packaging that is 30% post-consumer recycled.